KPowa Business Strategy

Present date – 25th March


  • Finish app
    • the NLP Manual needs code to allow splitting it into sections
    • some buttons are not going to the right places
    • new exercise formats will need creating as the design of the programme is formalised

  • Finish the website
    • Write the things the app claims to do
      • what is it that students want
        • confidence
        • time management
        • planning
        • communication skills

    • Settle on the look of the site
      • Is it good enough
      • Students will come to the site already aware of what it is offering, the words are more important than the look

  • Design the course
    • This will match the specific things the app claims to do
  • Make a marketing plan
  • Target – launch student app at the beginning of autumn term